Why Are Some Sales Pages A Mile Long?

How To Increase Clicks On Your Article Headlines

Worth Every Dime, or a Waste of Your Time?

Landing pages are an essential tool for growing your email list. But the number of options on the market can quickly leave your head spinning.

10 Tricks for More Clicks

A roundup of ten of the most common techniques professional copywriters use to make more sales.

11 Tips for More Sales

Research shows that 20% of unsuccessful online sales are due to poor product descriptions. Here’s a roundup of quick tips that help move the needle.

172 Trigger Words That Stop the Scroll

A little extra spice can make — or break — a dish. The same is true for online writing.

9 Winning Formulas

Every writer should know how to nail their lead. Here's what it is — and nine ways to get a running start.

5 Takeaways from the Last 100 Years

The legendary advertising book by Claude Hopkins is a century old, and more relevant than ever. Here are 5 of its best tips.

3 Strategies to Consider

How can a writing AI like ChatGPT help you with copywriting efforts? Here are three prompts to consider to up your marketing game.

What Is a Landing Page, and Why Should I Care?

A landing page helps your readers take actions, and in some cases can replace the need for a website. Here’s what to know.

10 SEO Copywriter Tips to Get More Eyeballs On Your Website

SEO isn’t about having a silver tongue; it’s about structuring your content for search engines. Here’s what to know.